Queen Máxima Officially Opens WorldPride 2026 in Amsterdam

Queen Máxima wore a brown midi dress by Natan and a hat made of brown leafs by Natan

On July 25, 2026, Queen Máxima officially opened WorldPride 2026 at Vondelpark in Amsterdam. WorldPride is an international event that draws worldwide attention to human rights. Amsterdam is hosting WorldPride 2026 for the first time, with the event taking place from July 25 to August 8. Queen Máxima also visited Sport Pride and Youth Pride.

Queen Máxima wore a brown midi dress by Natan and a hat made of brown leafs by Natan

Queen Máxima wore a brown midi dress by Natan and a hat made of brown leafs by Natan

Queen Máxima wore a brown midi dress by Natan and a hat made of brown leafs by Natan

Queen Máxima wore a brown midi dress by Natan and a hat made of brown leafs by Natan

The programme includes a Pride Walk from Dam Square to Vondelpark, a boat parade on the canals, the UNITY Concert at Museumplein, and the Human Rights Conference at Nieuwmarkt. Culture, human rights, connection, visibility, and celebration are at the heart of the programme. The highlight is the famous Canal Parade, where substance and entertainment come together into a vibrant spectacle.

Queen Máxima wore a brown midi dress by Natan and a hat made of brown leafs by Natan

Queen Máxima wore a brown midi dress by Natan and a hat made of brown leafs by Natan

Queen Máxima wore a brown midi dress by Natan and a hat made of brown leafs by Natan
42 Comments
  1. Anonymous25/7/26 21:12

    I like her dress, hair and shoes. She looks great. But that hat was unnecessary for the occasion.

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    Replies
    1. Anonymous26/7/26 01:53

      Maxima carries on the tradition of hats worn for openings. I like this tradition very much and glad she keeps it. Her mother in law wore hats for most appearances and Maxima has kept the tradition going in this way. I think it’s very important. Besides which, this is a fabulous hat and takes a simple outfit and makes it marvellous.

      Delete
    2. Anonymous26/7/26 05:02

      Agree

      Delete
    3. Anonymous26/7/26 05:43

      The hat was very necessary for the ocassion! Infact this hat was made for Pride day, the only time it fits in well 😅

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    4. Her hat couldn't be big enough for this festive and important occasion. The fact that she opened the World Pride 2026 meant the world to the LHBTQ community, in The Netherlands and in the whole world. The Queen of The Netherlands being openly supportive for gay rights is extremely important. Look what happened in Berlin yesterday. The huge occasion in the Vondelpark in Amsterdam was very festive and she dressed accordingly. This was so well done by Queen Maxima. Proud to be Dutch!

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    5. Anonymous26/7/26 12:16

      I agree with Lisa 06:11 Well said!
      - Anon 9:13

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    6. Anonymous26/7/26 12:51

      Lisa - I fully agree with your comments so thank you for adding your thoughts to the conversation. I’m not Dutch but Amsterdam is a sister city so I’m happy to lend my support by connection.

      Delete
  2. Anonymous25/7/26 22:04

    @21:12, "unnecessary"? If that hat was good enough for Her Late Majesty (who would probably never have said "unnecessary" for the hat of a fellow queen and anyway, she was herself a good friend of big hats with big flowers): https://x.com/RickEversRoyal/status/2081023421069025752/photo/1 , then it will be good enough for me, even if you deem it unnecessary :-)

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  3. Anonymous25/7/26 22:44

    Wow, it's seems so long ago that Maxima last wore this ensemble -- 2019 at Royal Ascot. I still love the entire look; and the hat is divine.
    As to the hat's appropriateness, there are a number people in the photos dressed dramatically, so the look doesn't seem so out of place. In fact I think the feathers add a fun touch which suits the festive atmosphere of the event. Lyra

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  4. Anonymous25/7/26 22:45

    Ben justement non, très apprécié pour l'occasion

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  5. Anonymous25/7/26 22:52

    Looks like a bird blew up on her head

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  6. Anonymous25/7/26 23:35

    How can you wear something like that on the head?!

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    Replies
    1. Anonymous26/7/26 07:23

      Just look - this is how it is done!

      Delete
    2. Anonymous26/7/26 07:45

      Well dear 23:35, you lift it up off its stand, position it on your head, then affix it either with pins or a head band. Simple, straightforward. Thank you for your encouraging question.

      Delete
    3. Anonymous26/7/26 10:23

      😃

      Delete
  7. Anonymous25/7/26 23:37

    Why is wearing a tree on her head

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    Replies
    1. Anonymous26/7/26 07:45

      Why is your grammar poor?

      These are all deep questions.

      Delete
    2. Anonymous26/7/26 12:42

      You are too regressive to understand modernity

      Delete
  8. Anonymous26/7/26 00:06

    What? Is that hat?? I don't understand it.

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    Replies
    1. Anonymous26/7/26 07:46

      Go back and take a look at your grammar, then another look at the beautifully constructed, deliberately dramatic yet pretty hat. I think you’ll work it out.

      Delete
    2. Anonymous26/7/26 12:38

      @00:06, First, write in a way others can understand (not your poor language, but your motivation to write). Second, look up "hat" in Wikipedia, than look up "quirky". Third, look up what Máx is doing there. Fourth, think again and don't post things that can turn out embarassing for you.

      Delete
    3. Anonymous26/7/26 12:38

      It seems as though you have a lot to learn not only about grammar and fashion.

      Delete
  9. Anonymous26/7/26 00:49

    Nice dress also great smile..css

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  10. Anonymous26/7/26 02:02

    Il n’y a que Maxima pour porter un tel chapeau qui d’ailleurs lui va à merveille. J’aime aussi sa robe. Josée.

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  11. Its lovely to see a rewear of this very flattering dress, love the color of her accessories, shoes and clutch. Her earrings are beautiful, gorgeous pair of jewels. I like the hat, she has the flair and personality to wear it with confidence. Well done to her.

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  12. Anonymous26/7/26 03:31

    The hat is embarrassing who wants the darden on her head? And to think some people think the english have bad hat styles. This is no1 in my book

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    Replies
    1. Anonymous26/7/26 07:48

      I’m confused enough by your lack of clear writing to not know how to respond. Come back with clear English and correct pronunciation and well try again.

      Delete
    2. Anonymous26/7/26 09:33

      The hat was new when the king and queen of The Netherlands were on official visit to the UK when Queen Elizabeth was still alive. I remember Queen Maxima wore this hat to visit the horse races at Ascot. There she was not the only one with a big hat. The dress was new too then, if I remember correctly. I call it her spider dress. I never liked the dress and the hat is really big.

      Delete
    3. Anonymous26/7/26 12:46

      03:31 why do you wear yourself out trying to write in English?
      What book? Not an English one .
      Just use your mother tongue.

      Delete
  13. Anonymous26/7/26 05:36

    Ridiculous hat.

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    Replies
    1. Anonymous26/7/26 07:49

      You think so? I find it gorgeous, fun, highly flattering and very appropriate for the event. But I’m a hat person. I love them and wish people would wear them systematically all summer long. Are you perhaps not a hat person?

      Delete
    2. Ridiculous in our eyes, maybe, but it is a special day over there. She wears it quite naturally.

      Delete
    3. Anonymous26/7/26 09:52

      05:36 Ridiculous comment.
      You don't catch the context.

      Delete
    4. Anonymous26/7/26 12:13

      I'm with Anon 07:49
      - Anon 9:13

      Delete
    5. Anonymous26/7/26 12:39

      @05:36, work on your vocabulary, it might help to differentiate.

      Delete
  14. Anonymous26/7/26 07:39

    Her whole look is perfect. I wonder, why for some high profile meetings Q. Maxima never has a hairdo (sometimes I have a feeling that she doesn't even comb her hair), but for informal occasions like this her hair is impeccably styled.

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  15. Anonymous26/7/26 08:04

    This is a rewear which always should be appreciated. Imv for this occasion, opening the World Pride, she might have done a more colourful ensemble. The hat is a big no for me. It might be right at Ascot where wearing a ridiculous hat is a must, but not a this occasion where people cannot see your face from one side.

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  16. Quel drôle de chapeau ; par curiosité, j’aimerais savoir ce que cela peut représenter ?!

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  17. Anonymous26/7/26 11:18

    @07:39- because it is a wig/hairpiece/extensions. Look at the colour, length and texture then compare with her 'normal' stringy look.

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  18. Anonymous26/7/26 11:32

    P. E. R. F. E. C. T. I. O. N !

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  19. Anonymous26/7/26 11:52

    Maxima wanted them to have a laugh, that's why she was wearing the funny hat!

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  20. Anonymous26/7/26 12:06

    The only person who can wear a hat like this is definitely Máxima - I love this look! And her hair is fabulous.

    ReplyDelete

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